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The Merchandising brain your collections deserve

AI-native sizing, planning, and allocation, built for fashion brands who move fast

Where line planning meets predictive data

About

About Prelase

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Our Story

Prelase was born from firsthand experience. Founded by enthusiastic merchandisers who spent years at leading sportswear companies, we saw inspiring products lose momentum to broken processes. Hours of manual input replaced strategic thinking, and the result was always the same: inaccurate planning, missed demand, and steep markdowns to clear mismatched products.

So we built the tool we wished we had. Prelase unifies your fashion workflow by gathering historical sales, planning assortments by cluster, calculating size ratios, and generating purchase orders ready for any ERP or manufacturer system. At its core is a true AI engine that scans live data streams so you plan with confidence, not hope.

The Platform

The Platform

It should have been standard. Now it finally is.

Data Integration

One system. Every data point you need.

Prelase connects to your PLM, Shopify, ERP, or any database your team uses. Sales history, stock positions, and product attributes flow in automatically. No manual reports, no stale data. 

AI Forecasting Modules

Always scanning. Always learning.

AI modules continuously scan external data streams to generate recommendations tailored to your specific assortment. Not generic trend reports. Actual buying decisions, backed by real-time intelligence.

Assortment Planning

Plan the Season. Lock the order.

Based on your financial targets, Prelase generates a full seasonal assortment plan by cluster and channel, with size ratios calculated to local demand. Once approved, it outputs a ready-to-send purchase order.

Allocation & Replenishment

Stock that fits every location.

As the season's planning takes shape, Prelase simultaneously builds a store-level allocation plan based on each location's consumer profile. 

Advantages

The Financial Impact (Your ROI)

Move from manual firefighting to strategic growth. These four core pillars ensure your inventory, capital, and team are constantly optimized to capture maximum market value.

Maximize revenue & margin

Drive higher sell-through and eliminate heavy markdown losses through precise unit, size and allocation planning.

Recover trapped capital

Free up cash flow by aligning inventory with actual store capacity and localized demand instead of overbuying.

Reclaim strategic hours

Eliminate 8-16 hours weekly of data gathering and cleaning, freeing your team from spreadsheet fatigue to focus on strategy.

Eliminate costly errors

Protect your bottom line from expensive typos and data lag caused by manual spreadsheet inputs.

Contact

Connect with Prelase

Have questions or ready to elevate your fashion brand with our AI-driven solutions? Reach out to us anytime.

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